Adobe: Imagination Challenge
Adobe wanted to engage the UK creative student community to mark the launch of CS5.5. An online competition was devised, coupled with blogger engagement to promote participation. A series of films were developed to engage the online creative community, featuring the competition judges: WIRED magazine editor David Rowan and Radio 1 DJ
Grej James. I also developed a crowd sourced call to action film, engaging real life users to animate different lines of script, resulting in a real example of creative collaboration which was then shared and promoted by those involved in making it.
Grej James. I also developed a crowd sourced call to action film, engaging real life users to animate different lines of script, resulting in a real example of creative collaboration which was then shared and promoted by those involved in making it.